Experience Premium Aesthetics in Grand Rapids, MI Contact Us

Be your genuine self with a refresh.

Be Proper Eu.

Proper Eu provides and focuses on quality and professional services that encourage genuine personal enhancement and knowledge to create a new happy and healthy being.

ABOUT US

Proper Eu is a medical and aesthetics center located in Caledonia, serving the Southeast Grand Rapids area.

We provide unisex services to make everyone look and feel their best. Our staff is here to support your vision and unlock your genuine self.

We focus on aesthetics medicine including wrinkle relaxers, fillers, laser treatments, collagen stimulation therapies with microneedling and Platelet Rich Plasma (PRP), hair loss and rejuvenation and PDO thread lifts. Our broad array of esthetician services improve skin’s appearance like no-other. Not only that, but improve your well-being inside with bioidentical hormone replacement, IV infusion therapy, medical massage and more. 

A Full Service Experience

Hormone Replacement Therapy

This treatment delivers anti-aging benefits, promotes sexual wellness, and is a hormone balancing treatment for men and women who want to enhance health and wellness, increase their energy levels, and reverse some of the more common signs and symptoms of aging.

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Esthetician Services

DiamondGlow, Chemical Peels, Microdermabrasion, Dermaplaning, Acne Facials and Hyperpigmentation Treatments are among the many services we offer. With facial options ranging from surface level to deep, we have just the treatments for you.

Wrinkle relaxers

We offer Botox, Dysport, and Xeomin neuromodulators or 'wrinkle relaxers'. Wrinkle relaxers are strategically injected to decrease muscle movement. This helps to prevent future wrinkle formations, relax muscles for 'lip flips', activate muscles for a lift, treat TMJ, excessive sweating, headaches, and much more.

Acne Treatment

Here at Proper Eu, we personally understand your acne struggles, because we have struggled in the past too. Acne is not one size fits all; get your customized treatment plan and see true results.

Laser treatments

Experience the epitome of aesthetic advancement with the Alma Harmony XL Pro, Soprano ICE, and Nouva Derm lasers at Proper Eu in Caledonia, MI! Elevate your skincare journey with state-of-the-art technology that aims to resurface skin, remove hair and dark spots.

Hair Rejuvenation

Hair Rejuvenation

Hair loss can be related to internal and external factors. We have a number of services including microneedling, PRP injections, oral and topical supplements to stimulate hair growth providing you with a fuller head of hair.

Platelet-Rich Plasma & Exosomes

PRP (Platelet-Rich Plasma) uses your own growth factors to boost collagen, improve scars, and promote hair growth. We also offer plant-based exosomes and our DermaPRP filler. These can be combined with microneedling or used as targeted injections for skin and hair revitalization.

SkinPen® Microneedling

This treatment will help you experience the power found in your body to heal, restore, and repair your skin. Acne scars, wrinkles, stretch marks and more can be treated by improving skin's texture. SkinPen is one of the only FDA approved microneedling devices on the market today.

PDO and Silhouette instalift Thread lift

The PDO Thread Lift and Silhouette InstaLift are non-surgical cosmetic procedures that use dissolvable threads to lift and tighten sagging skin, stimulating collagen production for a rejuvenated appearance on the face or body.

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Fillers

We offer HA fillers from the Restylane and Juvederm collection and biostimulatory fillers from Sculptra, Bellafill and Radiesse. Our expert injectors can evaluate your problem areas and create a treatment plan with the right fillers to help you look and feel your best. With hyaluronic acid fillers and biostimulators, Proper Eu is your injection destination.

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IV Infusion

This therapy aims to optimize health, enhance well-being, improve athletic performance and address various concerns, such as dehydration, nutrient deficiencies, fatigue, stress, and immune support. Relax and rehydrate with IV Infusion therapy at Proper Eu.

Proper EU Nutritional Wellness

Nutritional Wellness

At Proper Eu Medical and Aesthetics Center, we offer structured and tiered weight loss programs, including Standard and Elite packages within the Gold tier, to support your journey to better health and well-being. Join us to transform your health from the inside out and achieve your nutritional goals.

Products

You will find a Skincare Product that fits you.

We promise!

All skin types: Dry skin, aging skin, oily skin, acne prone skin or sensitive skin 

The products we offer work beyond just the surface.

Membership

Call or message us NOW to become a member!

Become a Member and get exclusive access to savings, special offers, product sampling, events, and new releases!

Client Testimonials

April Moayyer profile picture
April Moayyer
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Jill was fantastic with my Hydrafacial and I really love my new ZO skincare set. Thanks for the recommendation, Leah!
Lauren Cody profile picture
Lauren Cody
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I attended the Love Your Skin event and learned so much! The event was organized, fun, and was a nice way to spend a Saturday afternoon :)
Susan Fein profile picture
Susan Fein
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We really enjoyed the Love Your Skin event. Being able to try each product was so helpful to determine what products were best for me. Every one was so knowledgeable and helpful.
Amber VanderMolen profile picture
Amber VanderMolen
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Such a great time at the Love Your Skin event with my daughter! We laughed a ton and learned so much about the bigger picture of taking care of your skin. The staff were all super sweet and so helpful!
Kaitlyn Donnelly profile picture
Kaitlyn Donnelly
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I attended their love your skin event last weekend and I learned SO MUCH! I really enjoyed getting to sample so many products! They even gave away free skincare regimens as a thank you to each guest. I was blown away! Each and every staff member at Proper Eu were welcoming, kind and super knowledgeable! They take the time to educate you on any personal questions you have regarding your skin needs/wants. I love their products too! I can’t wait to go back for my next appt! Highly recommend Proper Eu to anyone! ✨
Mary Ellen Yealin profile picture
Mary Ellen Yealin
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I love Proper Eu in Caledonia and drive there from Kalamazoo and it’s totally worth it!! The office is beautiful, the staff are delightful and I have full confidence in the providers. The recent Love Your Skin event at Madge’s on Main was excellent, filled with great product use and information for all types of skin. We got to try cleansers, serums, exfoliating scrubs, antioxidants, sunscreen and lip products. They also had light snacks and beverages. The venue was absolutely charming! We even got a free product that totally was worth the $50 fee. If they had another event with different products or even information on what’s available for aging skin, I’d go in a heartbeat!!
Liz Cisler profile picture
Liz Cisler
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I can’t express how kind, sweet, and knowledgeable the staff at Proper Eu is! I attended the Love Your Skin event, and it was so much fun—I learned a ton and had such a unique experience trying high-end medical-grade skincare products. After the program, all the ladies stuck around and gave me so much personalized advice tailored to my skin type. Jill, Madison, and Ena were incredibly helpful, kind, and made me feel completely comfortable. Can’t wait to see everyone again soon! Highly recommend Proper Eu for anyone looking to glow up with expert care. ✨
Jenni Deppe profile picture
Jenni Deppe
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Very friendly, helpful and knowledgeable staff! Love the products & services!!
Tracy Cramer profile picture
Tracy Cramer
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Who doesn’t love a little pampering! The team of Proper Eu selected a cute and welcome venue (Madge’s) and paid attention to detail with the set up. 2 hours of elevated girl time with great product samples, product info, discounts, hugs and wise cracks from Ena. What more could you ask for.